Stage 1: Get Found
We optimize your presence across the modern search landscape. Google Search, Google Maps, AI-powered search engines, and voice assistants. When customers search for services like yours, you show up first.
SEO • AI Search • Marketing Leadership
Be the Business CustomersFind, Trust, and Choose.
Michael Head Marketing helps service businesses, churches, and leadership teams grow through local SEO, AI search, practical AI training, and Fractional CMO strategy.
Service Businesses Nationwide
Google, AI Search & Maps Specialist
Results in 90 Days or Less
SEO + GEO + AI Optimization
Ways I Can Help
Choose the Right Path for Your Organization
Whether you need more local leads, a clearer church message, practical AI training, or experienced marketing leadership, there is a focused next step for you.
IV Therapy Clinic Marketing
Help mobile IV providers and brick-and-mortar clinics get found through SEO, Google Maps, AI search, ads, websites, and lead follow-up.
From $995/mo
Explore IV Therapy MarketingSEO, GEO & AI Search
Build lasting visibility across Google Search, Google Maps, ChatGPT, Perplexity, and local directories.
From $1,997/mo
View Marketing PlansPlumbing & Home Services
Turn local searches into booked calls with a clear website, strong reviews, local SEO, and lead follow-up systems.
From $2,500
Explore Home Service MarketingChurch Marketing
Clarify your message, strengthen community visibility, and help more people take a meaningful next step with your church.
From $750
Explore Church MarketingAI Training & Workshops
Practical training that helps leaders and teams use AI responsibly for communication, marketing, and everyday productivity.
From $1,500
Explore AI TrainingFractional CMO
Get senior-level marketing leadership, a clear growth plan, and accountable execution without hiring a full-time executive.
From $3,600/mo
Explore Fractional CMOPlumber Marketing Scorecard
Score your website, local search presence, reviews, lead follow-up, and marketing foundation in a few minutes.
Free
Take the Free ScorecardYou're Working Too Hard to Get Found Online
Most service-based businesses struggle with the same problem: great services, but no visibility. Sound familiar?
Your website looks great, but customers can't find it on Google or AI search platforms
You're invisible on Google Maps, ChatGPT, and voice search results
Competitors with worse services are ranking above you and getting all the calls
Marketing dollars are wasted on ads that stop working the moment you stop paying
Growth stalls because your offer is strong, but your online visibility is weak
You're relying on word-of-mouth and referrals because digital marketing feels overwhelming
In a world where customers search before they buy, visibility is everything.
If they can't find you, they can't hire you. It's that simple.
When Your Business Shows Up Everywhere, Customers Engage and Sales Grow
That's why I created the Unstoppable Marketing Visibility System, a three-stage approach that ensures customers find you first, choose you confidently, and stay loyal longer. We don't just get you found. We make you unforgettable.
Our system works across Google Search, Google Maps, AI-powered platforms like ChatGPT and Perplexity, YouTube, and voice assistants to create total market visibility for your business.
Stage 2: Get Chosen
Being found is only half the battle. We position you as the obvious choice through strategic content, five-star reviews, and authority-building that makes you stand out from every competitor in your market.
Stage 3: Get Dominant
We create a visibility engine that compounds over time. While competitors chase short-term ads, you build permanent authority that generates predictable, consistent lead flow month after month.
SEO & AI Search Marketing Plans for Service-Based Businesses
Every plan leads to the same outcome: you get found, you build trust, and you book more clients. The only difference is how fast you want to get there.
The Visibility Plan
"I need to be found. Right now, I'm invisible."
$1,997/month
We build your digital foundation so customers can actually find you when they search on Google, Maps, and AI platforms.
- Google Business Profile setup and ongoing optimization
- Local SEO audit and technical website fixes
- Citation building across 50+ directories
- Automated review generation system
- Monthly performance report with clear metrics
- 1 strategy call per month
The Outcome
You go from invisible to showing up on Google Maps and local search. Customers can finally find you when they search for services like yours.
MOST POPULAR
The Growth Engine
"I'm showing up, but I'm not winning. I need to dominate."
$2,997/month
Being found isn't enough. You need to be chosen. We add the SEO strategy, AI search optimization, and content engine that turns visibility into authority.
- Everything in The Visibility Plan
- Full SEO strategy and execution (keyword research, link building, site structure)
- AI search optimization (ChatGPT, Perplexity, voice assistants)
- 4 SEO-optimized blog articles written and published monthly
- YouTube SEO strategy (titles, descriptions, tags optimized for search)
- Lead generation automation (capture, follow-up, booking)
- Competitor analysis and market positioning report
- Bi-weekly strategy calls
The Outcome
You dominate search results, get recommended by AI platforms, and build a content engine that attracts leads around the clock. Competitors wonder how you're everywhere.
The Authority Builder
"I want to own my market. I want to be THE name people think of."
$4,997/month
Total market domination. We don't just get you found or chosen. We make you the undisputed authority in your space with ads, content, and automation working together.
- Everything in The Growth Engine
- Full-funnel ad strategy (Google Ads, retargeting, paid search)
- Full YouTube channel management (scripting, optimization, publishing)
- Advanced automation and lead nurture sequences
- Conversion rate optimization (more visitors become booked appointments)
- Reputation management and PR strategy
- Custom landing pages for campaigns and promotions
- Weekly strategy sessions with direct access
The Outcome
You're not just visible. You're inevitable. Every search, every AI recommendation, every directory points to you. You own your market completely.
Optional Add-On
Social Media Amplifier
Available with any plan above
+$997/month
Content creation, scheduling, and management across your social platforms to amplify your search visibility and drive more traffic to your website.
A Different Level of Partnership
Stop Guessing. Start Growing.
Hire a Fractional CMO.
You do not need more marketing tasks. You need a marketing leader. Someone who owns the strategy, executes the plan, and drives growth as if they were on your team full-time — without the $200K salary.
Without a CMO
- ✕Scattered marketing with no clear direction
- ✕Wasting money on tactics that do not connect
- ✕No one accountable for marketing results
- ✕You are stuck making decisions you should not have to make
With a Fractional CMO
- Clear strategy built around your goals
- Every channel working together toward growth
- One person accountable for results
- You focus on your business. I handle the marketing.
CMO Strategy
Marketing Leadership + Direction
"I need someone to own the strategy and lead our marketing. I have people who can execute."
$3,600/month
You get a dedicated marketing leader who builds your strategy, runs the roadmap, and keeps your team or vendors aligned and moving in the right direction.
- Monthly marketing strategy and roadmap
- Weekly or bi-weekly strategy calls
- Full audit of current marketing
- Oversight of vendors and team
- KPI tracking and monthly reporting
- Direct access between calls
- The Market Authority Method applied to your business
MOST POPULAR
CMO + Execution
Full Marketing Leadership + Done-For-You
"I want someone to own my marketing completely. Strategy, content, creative, execution, all of it."
$5,500/month
You get a Fractional CMO who builds the strategy AND handles the execution. Content gets created. Campaigns get launched. Results get measured and reported every month.
- Everything in CMO Strategy, plus:
- Full content creation and social media management
- Ad campaign strategy and management (Meta + Google)
- SEO, GBP, and AI search optimization
- Video scripting and creative direction
- Email marketing and lead automation
- CRM and booking system management
- Monthly reporting with full transparency
Not sure which is right for you?
Book a free 30-minute strategy call. We will figure it out together.
Why Fractional? Because the Math Makes Sense.
Most businesses need a marketing leader, but they cannot justify the cost of hiring one in-house. Here is what it actually costs to build a marketing department versus hiring a Fractional CMO.
$200K+
In-House CMO
Salary + Benefits
$80K+
Marketing Team
Designers, Writers, Ads
$30K+
Tools and Software
SEO, CRM, Analytics, Ads
$5,500
CMO + Execution
Everything. Included.
That is over $310,000 per year to build an in-house marketing department. Or you can get the same strategic leadership, creative execution, and hands-on marketing for $5,500 a month. Same results. No overhead. No hiring headaches. No benefits packages. Just a marketing leader who shows up, does the work, and grows your business.
What to Expect: The SEO and AI Search Timeline
Real growth takes time. Here's what a typical client journey looks like with our Unstoppable Visibility System.
30
DAYS
Foundation set. Google Business Profile optimized, 50+ directories claimed, tracking in place, and your AI search presence established.
90
DAYS
Real growth begins. Rankings improve, phone calls increase, and your visibility expands across Google, AI platforms, and local search.
6
MONTHS
Massive growth. You dominate local search, AI platforms, and Maps. Predictable lead flow becomes your new normal.
Why this matters: SEO and AI search optimization are long-term strategies, not quick fixes. Most clients see meaningful results within 90 days and massive growth by 6 months. We're building a foundation that compounds over time, not a short-term ad campaign that stops working when you stop paying.
Verified Client Evidence
Real activity. Real calls. Real bookings.
These figures come from supplied Google Business Profile reports and an anonymized client message. Each result is shown with its original context on the Results page.
281
profile interactions
+93.8% over the comparable period
49
calls from Google
+345.5% over the comparable period
173
direction requests
+27.2% over the comparable period
17
bookings in one week
reported as coming from Google
Results vary by market, offer, budget, capacity, competition, and execution. Past performance does not guarantee future outcomes.
Real Results From Real Business Owners
Hear directly from business owners who partnered with Michael Head Marketing and saw real, measurable growth in their visibility and revenue.
"He really helped update our website and made it look a lot more professional. He's helping us with YouTube and the SEO tagging has really helped a lot with growth. I would highly recommend it."
Tiffany
Nurse Tiffy | YouTube & Website Client
"He understands how to get your name out there in a real way, whether that's through ads, getting you seen on Google, or building a clean, modern website. If you're trying to build your business, I'd definitely say reach out to Michael."
Tammy
TLC Infusions | Full Visibility & Growth Client
What It Looks Like to Work With Us
You Will Always Know What Is Happening With Your Marketing
Every month, you receive a private, branded report with real data, clear explanations, and a plan for what comes next. No jargon. No fluff. Just clarity on what was done, what is working, and where we are headed.
Branded to Your Business
Every report reflects your colors, your logo, and your identity. It looks and feels like it belongs to you because it does.
Private and Secure
Each client gets their own private link. No logins. No shared portals. Just your data, delivered directly to you.
Delivered Every Month
You always know what was done, what worked, and what is next. No guessing. No wondering. Just a clear path forward.
Want to see what your report would look like? Let's talk.
Hi, I'm Michael Head.
For over 20 years, I've helped businesses clarify their message and get found online. I started in leadership and pastoral work, which taught me how to communicate clearly and build trust. That foundation now drives everything I do in marketing.
Today, I specialize in SEO, GEO (Generative Engine Optimization), and AI search marketing. I help service-based businesses show up across the modern search landscape, from Google Search and Google Maps to AI-powered platforms like ChatGPT and Perplexity to voice assistants.
My approach is simple: clarity over complexity, systems over chaos, and results over vanity metrics.
I work with plumbers, home-service companies, churches, professional teams, and other organizations that need a clearer message, stronger visibility, and a marketing system built for long-term growth.
SEO and AI Search Marketing for Service-Based Businesses
We work with service businesses across the country who are ready to stop being invisible and start being the obvious choice in their market.
Plumbers & HVAC
Churches & Nonprofits
Home Services
Professional Services
Medical & Wellness
Dental Practices
Pool Builders
Local Retail & Hospitality
Don't see your industry? We work with all service-based businesses. Book a call and let's talk about your market.
Ready to Get Found?
Stop being invisible. Let's build a visibility system that gets you found, chosen, and booked consistently.